Persol | Reflex Edition

The Persol Reflex Edition campaign celebrated the brand's heritage by evoking the look and feel of vintage cameras. 

As part of this campaign, we designed a stylish USB gadget that combined a case inspired by a vintage reflex camera with a USB drive shaped like a mini-camera. 

This gift captured the nostalgic essence of classic cameras while offering modern utility. The black leather case, embossed with the Persol logo, added a luxurious element, while the intricate design details ensured a strong connection to the campaign's vintage inspiration. 

The result was a memorable item that perfectly balanced style, nostalgia, and functionality, embodying the spirit of the Reflex Edition.